studioFAR

We design must-have
soft good solutions

WHAT
WE
DO

Professional
services

Industrial Design

Our dialed-in, creative process will turn your idea into reality 

Product Development

Our guidance through sample rounds shortens development time

Design Strategy

Creative thinking can turn one design into a collection of bags

Color Materials Finish

Our style/materials knowledge will bring life to your design

Tech/Spec Packs

We'll build a database for production + future development

Manufacturing

We can connect you with various manufacturing partners

WHO
WE
ARE

About our
small company

studioFAR is an emerging design house based in the SOMA neighborhood of San Francisco. Established in 2009, we provide industrial design services with a strong focus in soft goods design  + development. We are experts in the creation of backpacks, luggage, duffle bags, and anything cut & sew.

Directed by Fernando A. Robert, we help companies both large and small translate ideas into must-have products. With various factory connections in both China and Vietnam, we can help bring your vision to market. We can seamlessly blend into any team to reach your product design goals (see AMPL example above).

  • 75

    Travel goods designed

  • 11

    Years in design business

  • 2

    Crowd funding campaigns

  • 15

    Happy clients served