About StudioFAR — Soft Goods Prototyping & Development for Brands That Want to Launch

Soft Goods Prototyping Design and Development Services

Most soft goods design is treated as styling.

Studio FAR was built around a different idea:

That soft goods are a critical system within technical products — especially when performance, durability, and manufacturing are involved.

studioFAR has worked across:

  • Wearable and smart products
  • Hybrid hardware systems
  • Performance and load-bearing products
  • Travel and carry systems

Including projects involving:

  • Electronics integration
  • Load-bearing textile systems
  • High-durability construction
  • Overseas manufacturing
turnkey soft goods development, from concept to factory-ready production, soft goods design and prototyping consultant, bridge between design and manufacturing, manufacturable soft goods products

How We Work

We work closely with founders and product teams from early-stage development through production.

Projects are typically:

  • Technically complex
  • Manufacturing-driven
  • Focused on real-world performance

SELECTED TECHNICAL ACHIEVEMENTS

U.S. Patent: Heated Equipment Bag — US 10,986,906 B2

Good Design Award (2022): Shel COVID Vest

CES Innovation Awards Honoree (2015): AMPL Backpack (Computer Accessories & Portable Power)

Raised $240,000 on IndieGoGo campaign: AMPL Smart Charging Backpack https://www.indiegogo.com/en/projects/ampllabs/ampl-the-world-s-smartest-backpack

Founded The Shrine Co. (Lifestyle Luggage Brand) in 2014 from a Kickstarter campaign, ran for more than 10 years https://www.kickstarter.com/projects/shrine-sneaker-pack

Carryology Awards Nominee — Shrine Wheeled Luggage

Multiple Excellence in Design Awards (Gold & Bronze)

Founded CarryX in 2025 https://carryx.co/

I’m Fernando A. Robert, a Soft Goods Design Consultant, with nearly two decades of experience in soft goods design, prototype development, and design for manufacturing (DFM). I have hands-on experience in:

  • Overseas manufacturing
  • Product development
  • Running a physical product business

This perspective informs every project — balancing design, cost, and production realities.

Who We Work With

Our work has supported products for these companies as well as early-stage hardware startups bringing new products to market.

We work best with teams who:

  • Are serious about bringing a product to market
  • Understand manufacturing is part of the process
  • Value technical execution, not just aesthetics

If you’re developing a technical product involving soft goods:

SCHEDULE A FREE DISCOVERY CALL HERE

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